2020 POPIA Guide & Webinar Series:
How to Comply Without Killing Your List
2020 POPIA Guide & Webinar Series:
How to Comply Without Killing Your List
All organisations have to comply with POPIA from 30 June 2021.
But what does that really mean?
Join Everlytic and POPIA expert, Elizabeth de Stadler from Novation Consulting, on a three-part series of webinars that cut through the noise. In them, you’ll learn about the real impact of POPIA on marketing, what to do about it, and how to convince your legal advisers not to throw the baby out with the bath water.
At the end of the series, you’ll receive all the content from the webinars in the 2020 POPIA Guide: How to Comply Without Killing Your List. This simple, practical document means you won’t have to take notes during the webinars, and it can serve as reference whenever you need POPIA guidance moving forward.
Sign up now:
The President has announced that all organisations will have to comply with POPIA by 30 June 2021.
But what does that really mean?
Join Everlytic and POPIA expert, Elizabeth de Stadler from Novation Consulting, on a three-part series of webinars that cut through the noise. In them, you’ll learn about the real impact of POPIA on marketing, what to do about it, and how to convince your legal advisers not to throw the baby out with the bath water.
At the end of the series, you’ll receive all the content from the webinars in the 2020 POPIA Guide: How to Comply Without Killing Your List. This simple, practical document means you won’t have to take notes during the webinars, and it can serve as reference whenever you need POPIA guidance moving forward.
Sign up now:
The President has announced that all organisations will have to comply with POPIA by 30 June 2021.
But what does that really mean?
Join Everlytic and POPIA expert, Elizabeth de Stadler from Novation Consulting, on a three-part series of webinars that cut through the noise. In them, you’ll learn about the real impact of POPIA on marketing, what to do about it, and how to convince your legal advisers not to throw the baby out with the bathwater.
At the end of the series, you’ll receive all the content from the webinars in the 2020 POPIA Guide: How to Comply Without Killing Your List. This simple, practical document means you won’t have to take notes during the webinars, and it can serve as reference whenever you need POPIA guidance moving forward.
Sign up now:
What You’ll Get
In this email series, you’ll get the first webinar immediately and the rest will deliver to your inbox every second day after that (including weekends). The content includes:
Mail 1
Webinar 1: POPIA Myth Busters
The rumours are flying about what POPIA means for direct marketing. In this webinar, we bust some rumours by showing you how to navigate the legislation, how it relates to marketing, and correct some misleading statements.
Mail 2
Webinar 2: Building Your Mailing List
The name of the game is to become POPIA compliant without trashing your mailing list. The good news is that it is possible!
In this webinar, we get real about what you can do with your existing mailing list, buying (or selling) leads, signing people up for direct marketing, and managing unsubscribes.
Mail 3
Webinar 3: Managing Your POPIA Risk
The key to staying POPIA compliant is taking a risk-based approach. In this webinar, we share the behaviour that’s gotten marketers into trouble locally and abroad.
On the other side of risk is opportunity. We discuss the benefits that privacy and responsible information management can have for marketing and share insights into a new customer segment called the ‘privacy actives’.
Mail 4
2020 POPIA Guide: How to Comply Without Killing Your List
This is the last email in the series. In it, you’ll receive everything covered in the three webinars in an easy-to-understand, practical guide that you can download and keep.
What You’ll Get
In this email series, you’ll get the first webinar immediately and the rest will deliver to your inbox every second day after that (including weekends). The content includes:
Mail 1
Webinar 1: POPIA Myth Busters
The rumours are flying about what POPIA will mean for direct marketing. In this webinar, we bust some rumours by showing you how to navigate the legislation, how it relates to marketing, and correct some misleading statements.
Mail 2
Webinar 2: Building Your Mailing List
The name of the game is to become POPIA compliant without trashing your mailing list. The good news is that it is possible!
In this webinar, we get real about what you can do with your existing mailing list, buying (or selling) leads, signing people up for direct marketing, and managing unsubscribes.
Mail 3
Webinar 3: Managing Your POPIA Risk
The key to staying POPIA compliant is taking a risk-based approach. In this webinar, we share the behaviour that’s gotten marketers into trouble locally and abroad.
On the other side of risk is opportunity. We discuss the benefits that privacy and responsible information management can have for marketing and share insights into a new customer segment called the ‘privacy actives’.
Mail 4
2020 POPIA Guide: How to Comply Without Killing Your List
This is the last email in the series. In it, you’ll receive everything covered in the three webinars in an easy-to-understand, practical guide that you can download and keep.
