All businesses will need to comply with POPIA legislation from 1 July 2021. Recently, Everlytic’s Marketing Manager, Karyn Strybos, spoke with Smile FM about what this means for direct marketing, introducing some of the content covered in our 2020 POPIA Guide & Webinar Series: How to Comply Without Killing Your List.
Want to know more? Join our webinar series to learn about the real impact of POPIA on marketing, what to do about it, and how to convince your legal advisers not to throw your database out with the bath water. Watch Webinars.