Email is the best way to connect with customers. Particularly in retail. In fact, Dreamgrow says it’s four times more effective than Facebook. Plus, the global average ROI on email marketing campaigns is about 4000% – that’s R40 for every R1 spent. What makes this stat so unbelievably high? Because not only is the cost of sending email really low, but customers who receive offers over email spend so much more. What do you need to get started on your email marketing for retail?

Here are our 5 top tips.

email marketing for retail

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These five top tips should help get you started. But they’re just the beginning. Check out the following resources for more info on:

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Good luck!