[Infographic] What Shifted in Email Marketing Since We Went ‘Back to Normal’?
Everlytic's 2022 benchmarks report analysed email engagement data from 10+ billion emails to reveal shifts in email marketing since 2020. See the infographic.
Everlytic's 2022 benchmarks report analysed email engagement data from 10+ billion emails to reveal shifts in email marketing since 2020. See the infographic.
Discovery Vitality has taken the crown in Everlytic’s inaugural ‘You Mailed It’ Email Marketing Awards. Here’s why they won & the prizes they’re taking home.
Build a powerful email strategy with a handful of proven bulk email types. Learn what they are and how to use them effectively.
These five everyday mistakes could be sabotaging your bulk email marketing success. Learn what they are and how you can avoid them in your emails.
Learn how to improve bulk email deliverability with these 5 message-enhancing techniques, so you can get more value from this trusted channel.
Another year has passed, but Everlytic has left a whole lot of valuable online content for you to learn from. Here are our top 9 pieces of content from 2022.
It’s easy to assume that there’s not much to doing bulk email effectively. But like the car you drive, bulk email needs some attention to consistently give you the ROI you’re looking for. Learn more.
Every year brings new challenges and 2022 has been no different. In classic year-end fashion, here’s a fun video to say thanks from Everlytic.
Sales & marketing automation has potent potential in any business. But many still find it overwhelming. Is it worth figuring out? Here’s what the research says…
Use marketing automation to send strategic, functional messaging that boosts productivity, returns & retention with a stronger customer experience.
Marketing automation is the next level of scaling and optimising your marketing campaigns. Ready to get started? Here’s what you need to know…
This year, we crunched data from millions of ecommerce emails sent from the Everlytic platform between 2019 and 2021, to identify trends that you can use.
Business and residential security firms in SA can become more competitive by streamlining their digital comms. Get 5 steps for boosting your digital strategy.
In this blog post, we’ll look at common data compliance pitfalls marketers land in when using SMS incorrectly and point out how to prevent this from happening.
Image prefetching happens when a Gmail user opens an email under specific conditions and the platform serves them images contained in the email. Learn more.
Spam folders used to be unique to email marketing, but SMSs have started landing in them too. So, what can marketers do to avoid SMS spam folders? Let’s find out.
What is behavioural linguistics? Learn about its scientific influences, like nudge theory & choice architecture, & how you can apply them in your marketing.
Contact tagging segments your database so you can send relevant communications and improve the customer experience. Here’s how to use them.
Mastering bulk communication isn’t something you do overnight. There are key foundations that you need to master first to progress.