The 6 Key Elements of Effective Email Design
Great email design is a learnable skill. Here are some of the key elements you can use to optimise your email campaigns.
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05, 2022
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05, 2022
10 Email Copywriting Tips for Emails that Convert
In marketing, not many things convert like power copy. Here are 10 of our email copywriting tips that you can use to improve conversions in your emails.
13
05, 2022
Email Design Basics for Top ROI: Plain Text, Rich Text & Interactive
When learning about email design it’s important to understand the fundamentals, like the 3 email design types: plain text, rich text & interactive.
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05, 2022
Clean Up Your Dirty Data with These 4 Email Database Hygiene Tips
Clear out dirty data & practice good email database hygiene to improve email delivery, campaign effectiveness, ROI, and more.
26
04, 2022
11 Subscription Form Tips for High-Performing Email Campaigns
The effectiveness of your subscription forms can make a big difference to the success of your email campaigns. Here are 11 of our tips & best practices.
20
04, 2022
Personalisation & Automation: The Next Iteration of a Communication Legend
Consistently reaching and engaging a large email audience requires a blend of art and science. Find out how to get this right for your organisation.
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04, 2022
How Valuable is Email Marketing? 5 Key Benefits for Your Business.
The value of email marketing is indisputable. Here are benefits and stats to help you understand why it should be part of your integrated marketing strategy.
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03, 2022
Boost Engagement with These Email Marketing Best Practices
Do you want to boost your email engagement? Try these email marketing best practices to find out what works best for your audience. Read more.
23
03, 2022
The Verdict on Email Attachments. Are They Good or Bad?
Being able to attach a file to an email has many benefits. But is it something that works at scale, when sending to large email lists? This is our take on it.
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03, 2022
How to Create SMS Marketing Campaigns that Boost Conversions
Effectively engage with your audience through compelling SMS marketing campaigns that boost conversions. Use the tips shared in this blog to learn how.
17
03, 2022
Transactional Messaging: 5 Email Types to Drive Customer Engagement
Transactional messaging allows you to respond to your customers in real time. Use these 5 email types & tips to help boost sales & retain customers.
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03, 2022
5 Good Reasons to Use Email Marketing for Your Retail Store
Email marketing is key for your retail store and helps deliver one of the best ROIs available. Here are 5 reasons to use email marketing to convert more leads.
22
02, 2022
Annual Survey Confirms that Everlytic Delivers on its Promises
In 2021, Everlytic ran its annual survey, and the results blew us away! This is what our clients had to say about us and our platform.
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02, 2022
Why & How to Segment Your Email Database to Drive More Sales
Want to send relevant content to your email recipients? Start by learning why and how to segment your email databases using filters and tags.
25
01, 2022
5 Email Marketing Tips for the Travel Industry in 2022
Travel took a big knock recently. These email marketing tips will help offer your travelers a personalized experience & drive business results.
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01, 2022
5 Email Marketing Tips for the Travel Industry
Subscribers in the travel industry are all about experiences. Use these 5 marketing tips for the travel industry to give them the kind of experiences they love. Read more.
17
01, 2022
How to Reduce Email Bounce Rates Through Improved Delivery
Email bounces are inevitable in marketing. Want to get the lowest bounce rate to boost the efficiency of your campaigns? Here are six tactics to get you started.
10
01, 2022
3 Ways to Market to Your Audience Without Third-Party Cookies
The removal of third-party cookies may be a step back in tracking data online. But it isn’t the end of marketing. Here are 3 ways to market without 3PCs.
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12, 2021
Video: Happy Holidays from Everlytic – Thanks for 2021
It’s been another year for the books. Between lockdown, loadshedding, and some of us reintroducing ourselves to office life, it's been a juggle. Thanks for joining us on the journey.
30
11, 2021
Dark Mode Email Compatibility: Are Your Emails Optimised?
Dark mode is a big design trend. Are your marketing emails optimised for it? Here are some great tips to get you started. Read more.
