They came, they shared their best email campaigns, they conquered.
We’re delighted to share that the first-ever You Mailed It Award winner is:
Discovery Vitality!
Honourable mentions were also given to Discovery Bank, Kudough Credit Solutions & King James Group.
Watch this space for the next You Mailed It Awards call for submissions coming soon.
Calling all B2C and B2B marketing gurus!
Enter the You Mailed It Email Awards.
Do your email campaigns have the winning edge needed to walk away with the You Mailed It title?
As thought leaders in email marketing, Everlytic aims to recognise the creative genius behind every campaign. This awards programme gives you the chance to showcase your most epic and best-performing email campaigns so you can walk away with the esteemed You Mailed It title.
Who Can Enter?
The competition is open to companies involved in creating successful email marketing campaigns in two categories – B2B and B2C.
You’re welcome to enter one or both, and you can submit either an email message campaign or an online newsletter campaign. The Marketing Manager behind the winning campaign also stands to win prizes.
In our last awards, all successful campaigns that ran between 01 Jan to 31 Dec 2022 were eligible for entry. Entrants didn’t have to be Everlytic clients to enter either. Entries closed on Friday, 10 Feb 2023.
Watch this space for the next round of awards, coming soon.
Why Enter?
The You Mailed It Awards gives email marketers like you the chance to wrap up your campaigns by being selected as the top performer in your category. Winning the award also enables you to:
The Prizes
What can you win (other than bragging rights)? In our last awards, the winners got:
For new Everlytic customers (only):
Why Enter?
The You Mailed It Awards gives email marketers like you the chance to wrap up your campaigns by being selected as the top performer in your category. Winning the award also enables you to:
The Prizes
What can you win (other than bragging rights)? In our last awards, the winners got:
For new Everlytic customers (only):
Judging Criteria
The judging panel in our last round of the awards was made up of experts in the fields of marketing & advertising, design, email marketing, and technology. Together, they assessed if the entrants’ campaigns ticked all these boxes:
Creativity & Innovation
Impact & Design
Content Creation & Relevancy
Functionality & Accessibility
Objectives of campaign reached
Beating the benchmarks of your industry!
Meet Our Panel of Judges
In our last round of the awards, we put together a panel of industry experts to ensure that our entrants’ hard work was judged fairly and professionally.
Sally Acton
Torque Solutions
Sally Acton is the CEO of the Employee Experience Consultancy, Torque Solutions.
With a strong background in CRM, data warehousing, customer experience, and email marketing, Sally has worked with global brands that include the likes of Massmart, PepsiCo, Pioneer Foods, Builders Warehouse, Vector Logistics, Redefine, and The Walt Disney Company.
Yana Valtchanova
Y&V Agency
Yana has 22+ years of advertising experience under her belt as a Creative Director in multiple agencies, and has judged award ceremonies like Loeries, Creative Circle, Assegai, DMMA, and more. Nine years ago, Yana also founded Y&V Agency to grow her digitally-led vision in the creative realm.
Leigh Crymble
BreadCrumbs Linguistics
Leigh is the Head Behavioural Linguist at BreadCrumbs Linguistics, voted the top global behavioural communications firm in 2021. She is currently completing a Ph.D. in Behavioural Science and is developing a new communications framework to nudge consumer decision-making in the health, retail and financial services space.
Wilene van Greunen
Everlytic
Wilene is the Regional Head of Client Services at Everlytic, offering 12 years of experience in developing and maximizing client digital campaign strategies from start to finish, working closely with hundreds of South Africa’s best marketers from leading brands. Wilene has executed, consulted on, and deployed B2B and B2C client campaigns throughout her career. Her expertise in marketing strategy and deep understanding of technology has unlocked increased engagement across many client’s campaigns, ensuring that success factors were met.
Musa Kalenga
The Brave Group
Musa Kalenga is currently the Group Chief Executive officer of the Brave Group, an independent, multidisciplinary communications agency. Kalenga is also co-founder and shareholder of Bridge Labs. Kalenga was a member of the World Economic Forum Johannesburg Global shapers & Head of brand for IAB. Musa is a former Facebook Client Partner for Africa and been the Group Head of Digital Marketing at Nedbank.
Sally Acton
Torque Solutions
Sally Acton is the CEO of the Employee Experience Consultancy, Torque Solutions.
With a strong background in CRM, data warehousing, customer experience, and email marketing, Sally has worked with global brands that include the likes of Massmart, PepsiCo, Pioneer Foods, Builders Warehouse, Vector Logistics, Redefine, and The Walt Disney Company.
Yana Valtchanova
Y&V Agency
Yana has 22+ years of advertising experience under her belt as a Creative Director in multiple agencies, and has judged award ceremonies like Loeries, Creative Circle, Assegai, DMMA, and more. Nine years ago, Yana also founded Y&V Agency to grow her digitally-led vision in the creative realm.
Leigh Crymble
BreadCrumbs Linguistics
Leigh is the Head Behavioural Linguist at BreadCrumbs Linguistics, voted the top global behavioural communications firm in 2021. She is currently completing a Ph.D. in Behavioural Science and is developing a new communications framework to nudge consumer decision-making in the health, retail and financial services space.
Wilene van Greunen
Everlytic
Wilene is the Regional Head of Client Services at Everlytic, offering 12 years of experience in developing and maximizing client digital campaign strategies from start to finish, working closely with hundreds of South Africa’s best marketers from leading brands. Wilene has executed, consulted on, and deployed B2B and B2C client campaigns throughout her career. Her expertise in marketing strategy and deep understanding of technology has unlocked increased engagement across many client’s campaigns, ensuring that success factors were met.
Musa Kalenga
The Brave Group
Musa Kalenga is currently the Group Chief Executive officer of the Brave Group, an independent, multidisciplinary communications agency. Kalenga is also co-founder and shareholder of Bridge Labs. Kalenga was a member of the World Economic Forum Johannesburg Global shapers & Head of brand for IAB. Musa is a former Facebook Client Partner for Africa and been the Group Head of Digital Marketing at Nedbank.
How to Enter
Entry details for the next round of the You Mailed It Email Awards will be shared soon.
